MarqueCRM — A Custom Sales CRM Built by MarqueFactory
A full-stack CRM covering contact management, kanban deal pipeline, multi-role team permissions, and revenue analytics — designed to show what a production-ready custom CRM looks like.
MarqueCRM is a working demo built by MarqueFactory to show what a custom CRM looks like in practice. It is not a commercial product — it is a capability reference used in client conversations about custom CRM development.
MarqueCRM is a full-stack CRM product built by MarqueFactory to demonstrate what a custom sales platform looks like in production. It covers the complete B2B sales workflow: logging contacts, moving deals through a pipeline, managing team roles and permissions, and tracking revenue performance through analytics.
The product is used as a live reference in client conversations about custom CRM development. Rather than describing what we can build, we can show a working system and discuss which parts of the architecture fit a client's specific workflow.
- ✓Contact management with status tracking (Lead, Prospect, Customer, Churned)
- ✓Kanban pipeline with 5 deal stages and probability-weighted values
- ✓Multi-role team system: Admin, Sales Manager, and Sales Rep with scoped permissions
- ✓Revenue analytics: monthly vs target charts, win/loss ratio, team performance
- ✓Lead source tracking with radar chart visualization
- ✓Deal priority scoring (High, Medium, Low) with close date tracking
- ✓Settings panel with profile, appearance, workspace, and billing controls
- ✓Dark/light mode and responsive layout across screen sizes
- ✓Sales rep logs a new contact and assigns it to a deal stage in the pipeline
- ✓Manager reviews the team performance report and tracks revenue vs target
- ✓Admin controls team roles, permissions, workspace settings, and billing
- ✓Deals move through New Lead → Qualified → Proposal → Negotiation → Closed Won
- ✓Next.js App Router — full-stack React framework
- ✓Tailwind CSS — utility-first component styling
- ✓TypeScript — type-safe data models and API contracts
- ✓Recharts — interactive analytics and chart components
- ✓Role-based access control across Admin, Manager, Rep views
- ✓Vercel — deployment and preview environment hosting
- ✓Demonstrates full CRM product capability to potential clients
- ✓Used as a live reference for custom CRM project scoping conversations
- ✓Shows multi-role permission architecture in a working product
- ✓Pipeline and analytics views reflect real B2B sales workflows
MarqueCRM has a working demo environment. Contact us to walk through the product or discuss adapting it for your sales team.
Request demo access →Most CRM tools are built for the average sales team, not your specific workflow. When your deal stages, role structure, reporting needs, or data model don't fit the defaults, the workarounds compound quickly. A custom CRM gives you a system that matches how your team actually works — with the data you care about, the permissions you need, and the integrations that fit your stack.
MarqueCRM shows one version of what that looks like. The architecture, role model, and analytics layer can be adapted for sales teams in SaaS, professional services, real estate, recruitment, and other deal-driven businesses.
Share your deal stages, team structure, reporting needs, and current tools. We will propose an architecture and delivery plan tailored to how your team actually sells.
Build a CRM that fits your team's actual workflow
If you need a custom CRM, client portal, sales dashboard, or deal management system, MarqueFactory can help design the data model, role structure, and delivery plan before development starts.
- ✓Custom deal stages, fields, and pipeline structure
- ✓Multi-role access for admins, managers, and reps
- ✓Analytics, reporting, and performance dashboards
- ✓Integrations with email, calendar, and existing tools